TranquiliTea believes that tea is a universal language that transcends cultural boundaries. While we're proud to incorporate our Filipino heritage into our teas, we welcome anyone who wants to explore new and exciting flavors. Whether you're looking for a moment of relaxation or a health pick-me-up, our teas are designed to fit seamlessly into your lifestyle.
TranquiliTea is a Filipino American-owned tea company, not only targets their audience to the Filipino community but welcomes anyone who wants to explore new and exciting flavors (calamansi, ampalaya, ginger). Brand values above target heritage, innovation, and health/wellness. The vibe of the tea is calm, peaceful, and underwhelming. Flavorful, but not too scary to approach.
When crafting the visual identity of Tranquilitea, I meticulously selected elements that resonate with its cultural essence. The choice of the Filipino sun motif and the vibrant orange color scheme was intentional, aiming to reflect the warmth and richness of Filipino heritage. These elements not only pay homage to our roots but also evoke a sense of vitality and zest, mirroring the diverse and vibrant flavors found in our teas.
